{"id":381,"date":"2026-09-05T18:48:57","date_gmt":"2026-09-05T18:48:57","guid":{"rendered":"https:\/\/internationalhospitalityacademia.online\/?post_type=product&#038;p=381"},"modified":"2026-09-12T02:54:01","modified_gmt":"2026-09-12T02:54:01","slug":"marketing","status":"publish","type":"product","link":"https:\/\/internationalhospitalityacademia.online\/en\/product\/marketing\/","title":{"rendered":"Marketing"},"content":{"rendered":"<div class=\"tVu25\">\n<div class=\"nH\">\n<div class=\"nH\">\n<div class=\"nH aqk aql bkL\">\n<div class=\"nH bkK\">\n<div class=\"nH\">\n<div class=\"nH ar4 z\">\n<div class=\"aeI\">\n<div class=\"AO\">\n<div id=\":3\" class=\"Tm aeJ cgjhk\">\n<div id=\":1\" class=\"aeF\">\n<div class=\"nH\">\n<div class=\"nH\" role=\"main\">\n<div class=\"nH g\">\n<div class=\"nH a98 iY\">\n<div class=\"nH\">\n<div class=\"aHU hx\">\n<div role=\"list\">\n<div class=\"h7 ie\" tabindex=\"-1\" role=\"listitem\" aria-expanded=\"true\">\n<div class=\"Bk\">\n<div class=\"G3 G2\">\n<div>\n<div id=\"avWBGd-249\">\n<div id=\"avWBGd-250\">\n<div class=\"adn ads\" data-message-id=\"#msg-a:r-3973567372786855618\" data-legacy-message-id=\"1a072cb7d466320f\">\n<div class=\"gs\">\n<div class=\"\">\n<div id=\":gk\" class=\"ii gt\">\n<div id=\":gj\" class=\"a3s aiL\">\n<div id=\"avWBGd-266\">\n<div>\n<div>\n<p>Marketing<\/p>\n<p>Incluye:<\/p>\n<ul>\n<li>18 m\u00f3dulos\u00a0de marketing estrat\u00e9gico y digital.<\/li>\n<li>Explicaci\u00f3n de cada m\u00f3dulo.<\/li>\n<li>Actividad y respuesta modelo de cada m\u00f3dulo.<\/li>\n<li>Marketing aplicado a hoteler\u00eda, restaurantes, bares y turismo<strong>.<\/strong><\/li>\n<li>Branding, redes sociales, SEO, SEM, CRM, email marketing.<\/li>\n<li>Ventas, embudo, upselling y cross-selling.<\/li>\n<li>KPIs, ROI, CAC, CLV y ROAS.<\/li>\n<li>Plan de marketing profesional.<\/li>\n<li>\u00c9tica y privacidad.<\/li>\n<li>Examen final de 20 preguntas\u00a0con gu\u00eda de correcci\u00f3n.<\/li>\n<li>R\u00fabrica de evaluaci\u00f3n.<\/li>\n<li>Proyecto integrador.<\/li>\n<li>Modelo de\u00a0certificado profesional.<\/li>\n<\/ul>\n<div class=\"yj6qo\"><\/div>\n<div class=\"adL\"><\/div>\n<\/div>\n<\/div>\n<div class=\"adL\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"avWBGd-267\" class=\"WhmR8e\" data-hash=\"0\"><\/div>\n<\/div>\n<\/div>\n<div class=\"ajx\"><\/div>\n<\/div>\n<div class=\"gA gt acV\">\n<div class=\"gB xu\">\n<div class=\"mVCoBd\"><\/div>\n<div class=\"ip iq\">\n<div class=\"pLw6bb\"><\/div>\n<div id=\"avWBGd-268\" class=\"bJvOmf\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div><\/div>\n<\/div>\n<\/div>\n<div class=\"nH btDi4d\">\n<div>\n<div>\n<div class=\"amr\">\n<div class=\"nr wR\">\n<div class=\"amn\">\n<div class=\"wrsVRe\" data-position=\"dynamic\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"nH\">\n<div class=\"l2\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"nH\">\n<div class=\"aUx\">\n<div class=\"bAw bcf tRcrsc\">\n<div class=\"brC-aT5-aOt-Jw\" role=\"complementary\" aria-label=\"Panel lateral\">\n<div class=\"brC-aT5-aOt-bsf-Jw\">\n<div class=\"brC-bsf-aT5-aOt\" tabindex=\"0\" role=\"tablist\">\n<div id=\"gsc-gab-6\" class=\"bse-bvF-I aT5-aOt-I bse-bvF-aLp\" role=\"tab\" data-guest-app-id=\"6\" aria-label=\"Calendario\" aria-disabled=\"false\" aria-selected=\"false\"><\/div>\n<div id=\"gsc-gab-2\" class=\"bse-bvF-I aT5-aOt-I bse-bvF-a9p\" role=\"tab\" data-guest-app-id=\"2\" aria-label=\"Keep\" aria-disabled=\"false\" aria-selected=\"false\"><\/div>\n<div id=\"gsc-gab-4\" class=\"bse-bvF-I aT5-aOt-I bse-bvF-aLp\" role=\"tab\" data-guest-app-id=\"4\" aria-label=\"Tasks\" aria-disabled=\"false\" aria-selected=\"false\"><\/div>\n<div id=\"gsc-gab-9\" class=\"bse-bvF-I aT5-aOt-I bse-bvF-aLp\" role=\"tab\" data-guest-app-id=\"9\" aria-label=\"Contactos\" aria-disabled=\"false\" aria-selected=\"false\"><\/div>\n<div id=\"qJTzr\" class=\"bse-bvF-I aT5-aOt-I\" role=\"tab\" aria-label=\"Obtener complementos\" aria-selected=\"false\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"brC-dA-I-Jw\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vY nq\"><\/div>\n<div>\n<div><\/div>\n<\/div>\n<div class=\"T-ays T-ays-avH\" role=\"tooltip\">\n<div class=\"T-ays-iP\"><\/div>\n<\/div>\n<div class=\"dw\">\n<div class=\"jAmAWb\"><\/div>\n<div class=\"jvV5Me\">\n<div class=\"nH lFFILd\">\n<div class=\"nH\">\n<div class=\"no\"><\/div>\n<div class=\"dJ\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"jAmAWb\"><\/div>\n<\/div>\n<div class=\"aLF-aPX aLF-aPX-aLK-aPD-JE bhY bbM bbK bbG aLF-aPX-a9l-ax4 aLF-aPX-bhP aLF-aPX-bbE aLF-aPX-aw3\" tabindex=\"0\" role=\"dialog\" aria-label=\"Se est\u00e1 mostrando el lector.\" aria-hidden=\"true\">\n<div class=\"aLF-aPX-auR\" tabindex=\"-1\" aria-label=\"Mostrando 984B51F1-FEB6-4AD5-8C28-6C728AECF05E.png\"><\/div>\n<div class=\"aLF-aPX-aIC\"><\/div>\n<div class=\"aLF-aPX-aPk\">\n<div class=\"aLF-aPX-axp-I aLF-aPX-I-JE aLF-aPX-I\" role=\"button\" aria-disabled=\"true\" data-tooltip-delay=\"500\" data-tooltip-class=\"aLF-aPX-T-ays\" data-tooltip-align=\"r,c\" data-tooltip-offset=\"-6\"><\/div>\n<div class=\"aLF-aPX-awL-I aLF-aPX-I-JE aLF-aPX-I\" role=\"button\" aria-disabled=\"true\" data-tooltip-delay=\"500\" data-tooltip-class=\"aLF-aPX-T-ays\" data-tooltip-align=\"l,c\" data-tooltip-offset=\"-6\"><\/div>\n<div class=\"aLF-aPX-bhN\">\n<div class=\"aLF-aPX-aMO-auF-bhP\"><\/div>\n<\/div>\n<\/div>\n<div class=\"aLF-aPX-aPU\" role=\"toolbar\">\n<div class=\"aLF-aPX-aPU-J6\">\n<div class=\"aLF-aPX-aPU-a6z\">\n<div class=\"aLF-aPX-aPU-JX\" tabindex=\"-1\" role=\"img\" aria-label=\"\u00cdcono de Imagen\"><\/div>\n<div class=\"aLF-aPX-aPU-awu\" tabindex=\"-1\">\n<div class=\"aLF-aPX-aPU-awE\" data-tooltip-delay=\"500\" data-tooltip-class=\"aLF-aPX-T-ays\" data-tooltip-align=\"b,c\" data-tooltip-offset=\"-6\"><\/div>\n<div class=\"aLF-aPX-aPU-awE aLF-aPX-aPU-awE-aPK\"><\/div>\n<div class=\"aLF-aPX-aPU-biP-awE aLF-aPX-aPU-biP-awE-aPK\"><\/div>\n<\/div>\n<div class=\"aLF-aPX-aPU-Mw-P6\"><\/div>\n<\/div>\n<div class=\"aLF-aPX-aPU-Ne-P6\">\n<div class=\"aLF-aPX-aPU-Kq-a1b-aPC\"><\/div>\n<div class=\"aLF-aPX-aPU-Mw-P6\"><\/div>\n<\/div>\n<div class=\"aLF-aPX-aPU-a6I-P6\">\n<div class=\"aLF-aPX-aPU-atn\">\n<div class=\"aLF-aPX-auO-I aLF-aPX-aPU-ato-ayr-aLF J-J5-Ji aLF-aPX-I\" tabindex=\"0\" role=\"button\" data-tooltip-delay=\"500\" data-tooltip-class=\"aLF-aPX-T-ays\" data-tooltip-align=\"b,c\" data-tooltip-offset=\"-6\" aria-hidden=\"false\" aria-label=\"Agregar a Mi unidad\" data-tooltip=\"Agregar a Mi unidad\">\n<div class=\"aLF-aPX-aPU-ato-ayr-a77-aLF-JX\"><\/div>\n<\/div>\n<div class=\"aLF-aPX-aPU-Mw-P6\">\n<div class=\"aLF-aPX-auO-I aLF-aPX-Mw-I J-J5-Ji aLF-aPX-I aLF-aPX-Mw-I-ay5-JX\" tabindex=\"0\" role=\"button\" data-tooltip-delay=\"500\" data-tooltip-class=\"aLF-aPX-T-ays\" data-tooltip-align=\"b,c\" data-tooltip-offset=\"-6\" aria-disabled=\"false\" aria-hidden=\"false\" aria-label=\"Imprimir\" data-tooltip=\"Imprimir\">\n<div class=\"aLF-aPX-JX aLF-aPX-Mw-I-JX aLF-aPX-aPG-JX\"><\/div>\n<\/div>\n<div class=\"aLF-aPX-auO-I aLF-aPX-Mw-I J-J5-Ji aLF-aPX-I aLF-aPX-Mw-I-ay5-JX\" tabindex=\"0\" role=\"button\" data-tooltip-delay=\"500\" data-tooltip-class=\"aLF-aPX-T-ays\" data-tooltip-align=\"b,c\" data-tooltip-offset=\"-6\" aria-label=\"Descargar\" aria-disabled=\"false\" aria-hidden=\"false\" data-tooltip=\"Descargar\">\n<div class=\"aLF-aPX-JX aLF-aPX-Mw-I-JX aLF-aPX-aYT-JX\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Marketing Incluye: 18 m\u00f3dulos\u00a0de marketing estrat\u00e9gico y digital. Explicaci\u00f3n de cada m\u00f3dulo. Actividad y respuesta modelo de cada m\u00f3dulo. Marketing aplicado a hoteler\u00eda, restaurantes, bares y turismo. Branding, redes sociales, SEO, SEM, CRM, email marketing. Ventas, embudo, upselling y cross-selling. KPIs, ROI, CAC, CLV y ROAS. Plan de marketing profesional. \u00c9tica y privacidad. Examen final [&hellip;]<\/p>\n","protected":false},"featured_media":383,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[33],"product_tag":[],"class_list":["post-381","product","type-product","status-publish","has-post-thumbnail","product_cat-cursos","first","instock","downloadable","virtual","purchasable","product-type-simple"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/internationalhospitalityacademia.online\/en\/wp-json\/wp\/v2\/product\/381","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/internationalhospitalityacademia.online\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/internationalhospitalityacademia.online\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/internationalhospitalityacademia.online\/en\/wp-json\/wp\/v2\/comments?post=381"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/internationalhospitalityacademia.online\/en\/wp-json\/wp\/v2\/media\/383"}],"wp:attachment":[{"href":"https:\/\/internationalhospitalityacademia.online\/en\/wp-json\/wp\/v2\/media?parent=381"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/internationalhospitalityacademia.online\/en\/wp-json\/wp\/v2\/product_brand?post=381"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/internationalhospitalityacademia.online\/en\/wp-json\/wp\/v2\/product_cat?post=381"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/internationalhospitalityacademia.online\/en\/wp-json\/wp\/v2\/product_tag?post=381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}